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泰安标牌市场的主流趋向数字标牌

浏览次数:次信息来源:泰安市金星广告有限公司发布时间:2013/7/9

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  随着数字标牌行业技术的不断成熟以及产业链的不断完善,经济全球化深入发展,数字标牌的应用已经由传统的专业领域渗透到社会的多个领域,市场魅力不断增强。作为商业和文化传播的重要载体的数字标牌,正逐步成广告竞争的重要载体。近几年来数字标牌行业市场需求显著增长,据iSuppli市场研究公司预测,数字标牌和专业显示屏市场在未来几年将进一步继续增长,泰安标牌从市场产业研究表明,无论数字标牌整体市场国内外有多大的差距,数字标牌行业市场已在国内趋向成形格局。

  SHUZIBIAOPAIXINGYEYIRANZAIGAOGEMENGJINZHE,BUDAICHUANQIDEXINGYEGAOSUZENGZHANGRANGQITADEXINGYEDOUKANHONGLEYAN,TAZAIGUOQUDEJINIANSHIJIANLIYIJINGCONGYIGEMENWAIHANCHENGZHANGWEIZHONGLIANGJIDEXUANSHOU。KETELEQUNIANZAIBEIJINGDEYANJIANGZHONGYOUYIDUANHUAYIWEISHENZHANG:“ZAIWEILAI10-15NIANDESHIJIANLIZHONG,ZHONGGUOBUDANHUICHENGWEISHIJIESHANG**QIANGDEJINGJIDAGUOZHIYI,BUDANHUICHENGWEISHIJIEDE‘SHENGCHANCHEJIAN’,SHENZHIRENWEIZHONGGUOZAIWEILAIHUICHENGWEISHIJIEDE‘YANFACHEJIAN’。KESHIYIGEXUANSHOURUGUOZHANGDETAIKUAI,HUIBUHUIYINGYANGGENBUSHANG,JIUXIANGYIGERENZHANGLEGUJIA,DANGUGEDEYINGDUHEQIANGDUSHIDABUDAOYAOQIUDE。

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  DANGXIADESHUZIGAOSHIJUYOUQIANSUOWEIYOUDEJISHUGEXINLILIANG,DUIYUJISHU、NEIRONGYEYAOQIUGENGGAO,TONGSHIYEDAILAILEWUXIANZHIGAN,ERQIEHUAMIANQINGXINXIAOGUOHAO,GENGNENGYINQIXIAOFEIZHEDEZHUYILI。LINGWAI,SHUZIGAOSHINENGGOUBIMIANFASHENGSHIJUECUOLUAN,TONGSHIHAIKEJIRENYINXIANGSHENKE,DAZAOCHUGENGJIAFUHEXIANDAIXUQIUDEYINGXIAOXITONGLAI。ERZAIRUANJIANCENGMIANSHANG,RUGUOYONGHUBUXIANGLANGFEITOUZI,JIUYAOMINGQUEZISHENXUQIU,BUYAOTANDUOQIUQUAN。YEJINGHAISHIDENGLIZI,YAOYIBOFANGDEZHUYAONEIRONGERDING。

  在泰安标牌http://yzwwlyj.com/gsxw.asp显示器的选择上,用户往往在等离子与液晶之间徘徊。总体上来说,二者各有优劣,用户要根据系统的应用环境以及主要播放内容而选定。如果是在酒店大堂等敞亮的环境,液晶显示设备就比较合适,因为其不仅亮度高,反射率低,而且功耗低,绿色节能。然而,这也并不意味着等离子产品在酒店就无用武之地。从视觉上来说,等离子产品的更高的对比度和更艳丽的色彩,非常适合播放超高动态的画面,这**是酒店大型赛事的转播的完美选择。

  YOUYUSHUZIBIAOPAISHIJINLIANGNIANXINGQIDEYIGEXINXINGXINGYE,SUOYIDAOMUQIANWEIZHIHAIMEIYOUXINGCHENGYIGEYOUXIAODEXINGYEBIAOZHUN,DANQILINGYUSUOSHEJIDEQIYEYUELAIYUEDUO,YESHIDEYUELAIYUEDUODEYONGHUDUISHUZIBIAOPAIDEXIJIEYOULEGENGGAODEYAOQIU。ZAIZHONGGUOSHUZIBIAOPAIDEFAZHANLISHISHANG,TAMENDOUZHUDINGZHISHIYIGEGUODUJIEDUAN。TAMENXISHOUHECHUANCHENGLEGUOWAIDESHUZIBIAOPAIGAINIAN,DANWENTISHITAMENBINGBUJIANDENENGYUSHIJUJIN,YIQUANQIUHUADESIWEIZHONGXINDUIZHONGGUODESHUZIBIAOPAIJINXINGXITONGSIKAOHEFENXI。

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  相对于传统的广告宣传标牌,如平面海报、易拉宝、广告牌等,传统的标牌给观众传播的信息是定性的,静态无法修改的,而数字标牌能实时传达信息,也能实时更换信息,更能衡量传播效益,且在效果呈现表现上,不论是在商品展示、企业形象宣传上,都能影音效果的视听呈现,彰显品牌的呈现和视觉震撼,因此带动了目前数字标牌的应用和高度发展需求。相信这一优势,也会让数字标牌行业越走越稳,越走越长,在新媒体中独占鳌头。

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